Dynamos Electrify Their Markets Through Social Media Content Strategy

Dynamos Electrify Their Markets Through Social Media Content Strategy

“Like sands through the hourglass, so are the days of our lives.” Whether time flows slow or fast, winning marketers seize the moment. Rebekah Radice bites off and manages days-, weeks- and months-long chunks of time to keep ahead of the pack. Staying at home and sitting back is not an option. As a marketing […]

How To Attract And Convert Your Ideal Client

Your Ideal Client

Searching for ideal clients raises several questions. Does that person exist? How often do marketers’ dreams come true? Joe Apfelbaum suggests answers. The author, speaker and entrepreneur is chief executive officer of the business-to-business digital marketing agency Ajax Union. He specializes in sales, marketing, self-improvement and — interestingly for the times — comedy. Chelsea Krost […]

7 Steps to Creating a Freelance Brand

7 Steps to Creating a Freelance Brand

With the slow saturation of freelance platforms such as Upwork, 99designs, and Fivver, freelancers have begun building their own independent brands. Whether you have experience as a writer or a blogger or simply want to start a freelance career from scratch, creating your own brand isn’t as easy as it seems.  However, starting from the […]

Using Microblogging To Ramp Up Conversions

Microblogging for Conversations

  So you have executed your digital marketing strategy, but ultimately those things you need most, conversions, are not stacking up. Conversions are the lifeblood of any online business, and continued investment in marketing approaches just won’t be possible if engagements don’t soon start becoming something more tangible to the bottom line.  Fear not, because […]

6 Ways to Guarantee the Most Informative Social Media Profile

Most people, more or less, don’t enjoy taking about themselves. How do you big yourself up without seeming obnoxious and  incredibly arrogant, but still manage to sell yourself? Social media profiles and bios are now the quickest way to do this. One quick glance at your profile and potential employers or clients can glean a […]