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5 Tried and Tested Email Strategies to Add to Your Email Marketing Line-up

Today, customer engagement is the crux of any branding strategy. The market is no longer a space limited by geography. Thanks to e-commerce, brands can now tap into a global customer base. On the downside, this has added on to the existing competition. Customers can pick from a wide range...

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Dynamos Electrify Their Markets Through Social Media Content Strategy
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Dynamos Electrify Their Markets Through Social Media Content Strategy

“Like sands through the hourglass, so are the days of our lives.” Whether time flows slow or fast, winning marketers seize the moment. Rebekah Radice bites off and manages days-, weeks- and months-long chunks of time to keep ahead of the pack. Staying at home and sitting back is not...

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blog, Digital Marketing, Entrepreneurs, Millennial, social media

Generation Z: How To Start an Online Business

More and more of Generation Z is abandoning the idea of working for a boss in favor of working for themselves, and this is true for several reasons. For one, job markets everywhere are very volatile. It can be difficult even getting an interview in some industries, leaving many...

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Decoding the Customer Experience
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blog, Digital Marketing, Entrepreneurs, social media

Decoding the Customer Experience

The customer experience (CX) has been described as the next ‘competitive battleground’ and is arguably the most important part of running a business. Without a good customer experience strategy, customers who are unhappy with your products or services are likely to cancel services and/or spread negative reviews. Another crucial...

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3 Capabilities of Augmented Reality
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blog, Digital Marketing, social media

3 Capabilities of Augmented Reality

Augmented reality is building momentum with brands across the world, changing how brands communicate and engage with their consumers. AR is now seen as another marketing arm for brands having an AR strategy and platform to gain deeper insight into a brand’s customers is becoming a necessity for continued engagement and...

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Benefits of Brands Using Augmented Reality
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blog, Digital Marketing, Entrepreneurs, social media

How Brands Benefit Using Augmented Reality

Imagine a world of mind-blowing possibilities made possible by a sync of the digital world with the real world surroundings. Imagine the possibility of touring an apartment without moving an inch in the physical world or putting on a pair of jeans without squeezing into the actual product. These...

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