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6 Tips for Effectively Telling Your Brand Story Over Email

Email is, in no doubt, the most effective marketing channel for businesses, always has been. It offers you a unique opportunity to engage with potential clients whenever you want, and talk about whatever you want. However, to effectively connect with your audience, you’ll have to reach out to them on...

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5 Tried and Tested Email Strategies to Add to Your Email Marketing Line-up

Today, customer engagement is the crux of any branding strategy. The market is no longer a space limited by geography. Thanks to e-commerce, brands can now tap into a global customer base. On the downside, this has added on to the existing competition. Customers can pick from a wide range...

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